KashFlow, the award winning web-hosted accounting software package, is strengthening its appeal to small businesses by releasing further integration; this time with the popular web-based invoicing application, FreshBooks.
KashFlow now integrates with 22 separate applications making it the most ‘connected’ accounting system on the market and this new link with FreshBooks is set to have a dramatic impact on the highly competitive small business accounting software market.
The move is designed to capture even more new KashFlow users; numbers of which are growing at approximately 10% month on month.
More and more small businesses are deserting their traditional accounting software suppliers citing ease of use, functionality, value for money and reliability behind their decision to switch to the KashFlow web-hosted application.
The integration is being marketed as a free add-on and will save small businesses time and money by allowing them transfer data between the two packages. It extends to 5 individual FreshBooks accounts with a single KashFlow account.
One of the associated benefits lies in heightened security. Business owners can choose to give staff full access to FreshBooks to raise invoices and add new customers but restrict access to view company data held within KashFlow to just themselves.
Duane Jackson, CEO and Founder of KashFlow commented: “The high-level seamless connection between KashFlow and FreshBooks provides yet another example of how web-hosted applications are storming ahead of traditional accounting software packages by offering great productivity benefits. Users need to feel that their chosen software provider is in tune with their business needs and that they can be relied upon to deliver enhancements that don’t cost them anything and when they say they will.”
Steve Mark of Demon Creative said “My business is now fully automated. All of the systems I use – PayPal, WHMCS, my Ecommerce store and now FreshBooks, feed data back to one central location, KashFlow. The time it saves me every day is immeasurable.”
KashFlow was way ahead of the technology curve when it was launched in 2005 as Software as a Service (SaaS) application. Developed specifically for small businesses typically employing between 1 and 5 staff and with a turnover of less than £500,000 per annum, its rich functionality is based on 4 years of user feedback resulting in the most in-tune accounting system for today’s small business.
This is endorsed by KashFlow’s recent success at this year’s Software Satisfaction Awards where it achieved the double accolade of being named the small business accounting software package of the year and also the web-hosted accounting software package of 2009.
KashFlow is an online tool specifically designed to help owner managers in small businesses manage their accounts. KashFlow's aim is to take the boredom out of managing a company's accounts and to make the day to day tasks easier to achieve so that less small businesses neglect this area.
KashFlow keeps accounts management simple: it requires no installation, software training or prior knowledge of accountancy.
All users benefit from a free, no obligation 60-day trial. The monthly subscription price is £15.99 a month - including free support and upgrades.
For further editorial information, contact:
Carolyn Gordon-Smith
PR Manager
cgs@cimma.co.uk; 01386 859090 / 07710 537 928
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In June 2008, KashFlow became the first accounting software package to be certified by PayPal for integration with its payment platform. PayPal and KashFlow now work in partnership to provide a seamless, end-to-end, payment processing and accounting system.
In October 2008 KashFlow won a Business Software Satisfaction award, judged entirely by customer feedback, for the category of small business accounting - beating the likes of Sage 50, Quickbooks Pro and MYOB. Statistics revealed by the awards organisers show that KashFlow has a 70% share of the web-based accounting software market in the UK.
KashFlow has received two rounds of venture capital funding from their now chairman, Lord Young of Graffham. Lord Young is a former Secretary of State for Trade & Industry and ex Chairman of Cable and Wireless.
KashFlow is simple to operate, with users instinctively knowing where to click to perform almost any accountancy task.
Owner managers are able to effectively manage their accounts with no need for software training or prior knowledge of accountancy.
KashFlow has been featured in the likes of the Financial Times, Daily Mail, The Daily Telegraph, The Mail on Sunday, BBC Radio and all the leading accounting titles.
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